Empowering Small Businesses: Driving Innovation, Affordability, and Accessibility
Small businesses nationwide voice their concerns, advocating for policies that enable them to thrive in the digital economy.
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Issues
Competition & Antitrust
Small businesses benefit tremendously from America’s leading technology platforms’ products, services, and tools. Their size and scale allow them to combine products and services to save small businesses time and money while offering innovative, powerful tools that help small businesses run and grow their business, compete with much larger brands, and stay resilient amid economic…
Data Privacy
Small businesses care deeply about data privacy and security. In fact, 47% of small business leaders identified data security as their top tech-related regulatory concern that Congress should address. It’s been over 20 years since the Federal Trade Commission recommended that Congress pass data privacy legislation. Congress has failed to act, and some states have…
Content Moderation
Section 230 of the Communications Decency Act (also known as CDA 230) is the law that enables every facet of the modern internet. If lawmakers rewrite or repeal Section 230, it would severely hurt millions of internet users – including small businesses. Section 230 creates legal protection for websites and services that host and organize…
Online Advertising
In today’s highly competitive business environment, inexpensive digital advertising can be the difference between a small business that thrives and one that falters. Recent 3C research documents how digital ads help level the playing field and empower small business advertisers to compete with the biggest brands with billion-dollar marketing budgets by providing affordable, highly effective…
Artificial Intelligence (AI)
In today’s economy, many businesses empower themselves with digital products and services – including AI-enabled tools and automated applications – that help them launch, grow, identify, and serve new customers, save costs, increase revenues, and compete within an increasingly dynamic and competitive global market. As AI becomes more efficient, technology platforms and startups alike are…
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Small Business Advocacy Toolkit
Learn about issues impacting your business and engage with lawmakers and your community to protect small business.
Research
See all researchSmall Businesses See the Transformative Potential of Artificial Intelligence
Digital Ads: Leveling the Playing Field for Small Businesses
Digital Tools: The Key to Small Business Resilience in Today’s Economy
Maine privacy proposal could snuff out our candle business
Thirteen years ago, my wife and I started making candles in an old boathouse on our property in Edgecomb. We started selling hand-poured soy wax candles that we scented and packaged to evoke our favorite place in the world: the Maine coast. Today, we supply L.L. Bean, Holy Donut, Bixby Bars and Whole Foods, and…
AI for Small Businesses: Insights and Policy Implications from 3C Roundtable
In recent years, the adoption of digital tools among small businesses has surged, with a notable increase in the integration of AI-powered tools. According to new 3C research, 64% of small businesses are already using AI for their business or have imminent plans to do so. The top reasons these businesses use or plan to…
New Study Finds Small Business Leaders Eager to Add Artificial Intelligence Tools to Their Digital Tool-Kits
WASHINGTON (March 13, 2024) – A new study from the Connected Commerce Council (3C) found that small and medium-sized business (SMB) leaders are rapidly adopting artificial intelligence (AI) tools to ensure their businesses’ productivity and growth. The study also found that SMB leaders regard privacy, trust, and safety as top priorities when it comes to…
Op-Ed: The New York Privacy Act would put the squeeze on my smoothie shop
One day in 2015, my corporate job was eliminated. I’d worked hard for over 30 years, and suddenly I didn’t…